APEC O2O Forum- Thailand

09:00-09:40

·       Registration

·       Morning Refreshment

09:40-10:00

Opening Ceremony

·  Mr. Shee-Chien Lei, Director of Management Consulting Division, Small and Medium Enterprise Administration, MOEA (Chinese Taipei)

·  Dr. Wimonkan Kosumas, Deputy Director General, Office of Small and Medium Enterprise Promotion (Thailand)

10:00-10:10

 Group Photo

10:10-10:30

Coffee Break

10:30-12:00

Session 1【Panel Discussion】O2O as Springboard for MSMEs in Creative Economy

In this session, the experts and policymakers in the APEC region will share their views of how O2O business model transform their businesses not only to survive but to rise and shine in the context of creative economy. The dialogue will focus on the opportunities and how to overcome weakness and threats for MSMEs in the new era of digital transformation.

Moderator:

·  Dr. Wimonkan Kosumas, Deputy Director General, Office of Small and Medium Enterprise Promotion (Thailand)

Panelists:

·   Dr. Kasititorn Pooparadai, Senior Executive Vice President/CSO, Digital Economy Promotion Agency (DEPA) (Thailand)

· Mr. Patai Padungtin, CEO, BUILK One Group (Thailand)

· Mr. Kritbodee Ruengrujira, CEO, G MOTIF and G Village Co-Creation Hub (Thailand)

·   Ms. Ponglada Paniangwet, CEO and Co-Founder, FRESHKET (Thailand)

12:00-13:30

Luncheon

13:30-15:00

Session 2【Panel Discussion】

Empower Woman Entrepreneurs and MSMEs in the O2O Business Model Innovation

In promoting MSMEs to fully utilize the O2O business model in transforming their businesses, in this session, the speaker will share information and experiences to foster the understanding, training and adoption of digital technologies for MSMEs.

Moderator:

● Mr. Yau-Jr Liu, Project Director, Research Division VIII, Taiwan Institute of Economic Research (TIER) (Chinese Taipei)

Panelists:

· Ms. Chris Chen, General Manager, Logistics Worldwide Express (LWE) (Chinese Taipei)

·   Ms. Nattanich Thongkraisaen, CEO and Co-founder, Event Banana (Thailand)

·   Ms. Tuangploi Chiwalaksanangkoon, CMO and Co-founder, FRESHKET (Thailand)

15:00-15:30

Coffee Break

15:30-17:00

Session 3【Mentoring Session】

A platform for 6-8 Startups recommended to share the best practices on their innovation application of O2O. Each startups will have 10 minutes include 6 minutes for demo and 4 minutes for QA. Coach will provide suggestions on business model, innovation, and presenting performance to each startups during QA.

Coach:

● Mr. Yau-Jr Liu, Project Director, Research Division VIII, Taiwan Institute of Economic Research (TIER) (Chinese Taipei)- Convener

· Ms. Chris Chen, General Manager, Logistics Worldwide Express (LWE) (Chinese Taipei) (Chinese Taipei)

· Mr. Kritbodee Ruengrujira, CEO, G Village Co-Creation Hub (Thailand)

·   Dr. Warin Ratchananusorn, Vice President and Acting Director of Digital Startup Institute

 , Digital Economy Promotion Agency (DEPA) (Thailand)

Startups:

5 Startups/ SMEs from APEC Eligible Economies and Local SMEs.

17:00-17:20

Awarding Session and Group Photo

· Dr. Wimonkan Kosumas, Deputy Director General, Office of Small and Medium Enterprise Promotion (Thailand)

·       Mr. Shee-Chien Lei, Director of Management Consulting Division, Small and Medium Enterprise Administration, MOEA (Chinese Taipei)